Connaxis implemented the new website for the events organization company, Maastricht Events. For this website implementation, our approach focused on using a completely new, fresh, and goal-driven design to generate more business. As such, the new Maastricht Events website is completely optimized for search engines and conversions.
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Connaxis implemented the new website for the events organization company, Maastricht Events. For this website implementation, our approach focused on using a completely new, fresh, and goal-driven design to generate more business. As such, the new Maastricht Events website is completely optimized for search engines and conversions.
The Maastricht Events website had not been updated for several years and, consequently, looked outdated. In addition, the website's structure and design had room for improvement in terms of conversions overall website performance. As such, the website needed to completely overhaul its design and functionality in order to generate more business from their online channel.
Connaxis started out by redesigning the website structure and look and feel in order to increase website conversions. Based on precise and coherent functional definitions the website was developed using the CakePHP framework. This platform allows for maximum flexibility, which will help Maastricht Events react quickly to ever-changing market demands.
This project resulted in a completely new website that focuses on maximizing website conversions. On top of this important achievement, the Maastricht Events website features high levels of flexibility, which results from the use of the CakePHP platform. The new website is easy-to-understand and has helped Maastricht Events put itself in a perfect position to move forward.
